Switch to any news channel, pick any newspaper, one word you will obviously hear or read – FDI. Yes, it’s very hot topic these days and often seen being discussed by politicians, economists, traders, corporate etc. but still away from common man’s knowledge. So let us try to understand what exactly is FDI and why…

Planning, strategies, promotion and marketing, these are some terminologies for all businesses whether it to be services, telecom, hospitality, FMCG or else. How cinema can be behind to use these tools for success? Apart from script, story, direction or star casts, which are the internal procedures of cinema industry, film makers have now started planning…

Small cars segment – India’s biggest car segment and manufacturer who targets this segment rules Indian automobile sector. Maruti who ruled Indian automobile market since it’s inception still has biggest market share and more than 70% of Maruti’s sold cars in market include small cars. Maruti 800, Alto, Zen, Wagon R are some of the…

Planning to buy a new car? Surely you will be going through lots of dilemmas like selection of brand, model but above of all selection of variant of the vehicle – Petrol or Diesel. In present automobile market where flood of models is there for consumer, final selection requires some analysis. Some people blindly believe…

Ayurveda – An Indian based technique to cure diseases and health complications has widely been used all over the world. Ayurvedic medicines and health compliments contain natural and herbal ingredients, thus put no adverse side effect on health whereas other chemicals based artificial health supplements have lots side effects to our body. Many Indian manufacturers…