Our only purpose to establish a business is to earn profits and there are some major factors which decide profitability of the business. Advertising and promotion is one major factor for success...

Union government has approved long pending demand of bank employees to have alternate Saturdays off. Now all PSU (public sector undertaking) banks will not be working on second and fourth...

Planning, strategies, promotion and marketing, these are some terminologies for all businesses whether it to be services, telecom, hospitality, FMCG or else. How cinema can be behind to use these...

Switch to any news channel, pick any newspaper, one word you will obviously hear or read – FDI. Yes, it’s very hot topic these days and often seen being discussed by politicians, economists,...

I required a financial service thus applied online to get that service. I got a call and was asked to provide some documents and I called bank executive to collect those documents. Executive told...

Everyone likes to carry a credit card to be hassle free and cashless transactions. But there are some precautions required before using the credit card to avoid elevated bills. Using your credit...

E-commerce, online shopping, buying grocery, dining out, movies, shopping, utilities bills and others; there are many reasons for which we spend money. Carrying cash everywhere sometimes looks...

Move to market and you see flood of brands of various retail, automobile, electronics, food and other brands around you. Due to liberalization of Indian economy, various MNCs have got access to...

With the advent of instant and pre-approved loan offers, the popularity of personal loans has soared high. Personal loans are one of the simplest products that exist, and yet people end up being...

For the first time in recent years, Indian made diwali decoratives and crackers have won over its Chinese competitor by selling many folds more. Even the traders showed lack of enthusiasm in...

It’s first salary day after demonetization implemented by Govt. of India effective from 8th November, 2016. There has been cash crisis since the demonetization came into effect and long queues are...

Post demonetizations when all industries struggled in severe cash scarcity in the market, good news are once again back with consumers back with cash or alternatives in the markets. ‘Good days’...

As the country moves towards a cashless environment after demonetization, the initial responses of consumers and merchants have been mixed with some much enthused and some confused. The...

As predicted earlier, Reliance Jio will continue to offer something lucrative to its 100 million customers base which it generated within 6 months of the launch. With the Jio Happy New Year Offer...

Filling the ITR has become further easy as the income tax department has unveiled a new tax return form, Sahaj, which will be effective from April 1 2017 for individuals having an annual income of...

Reliance Jio, the name which frightens all major telecom operators in the country has once again fired another shot on the competitors with launch of another lucrative offer. After killing the Jio...

Fund transfer via NEFT or National Electronic Funds Transfer is set to get faster from July 10. NEFT is an electronic fund transfer system that allows individuals to transfer funds between banks....

Days after SBI raised minimum balance requirement to maintain savings account with bank, further the bank revised service charges on various cash transactions for its customers, effective from...

Money can be needed anytime for any reason. Years ago, people had to rely on private financiers or relatives to fund to their sudden or unexpected monetary need. But now, after various economic...

India’s largest public sector bank SBI is once again going to apply various service charges 1st June 2017 onward. With these service charges being applicable, various services provided by the bank...

If you planning to have a regular income source and start any business setup, jan Aushadhi store (generic drug store) can be a good option for you. In the current financial year, government is...

There seems to be no relief for non Jio telecom operators as Jio’s latest announced plans certainly pose a stiff competition for telecom operators and stop Jio to consistently expand its market...

Millions of people in India lose their hard earned money to various risky investment options like ‘Ponzi’ schemes or other non-government controlled financial schemes. Many investors in India are...

Introduction In today’s digital age, the face of marketing has completely transformed. Where once newspapers, radio, and television were the primary channels for advertising, now everything has...