The most awaited iPhone 8 series wait is over as America’s most prestigious mobile manufacturer Apple launched its new series on 12th September 2017. The company’s CEO Mr. Tim Cook announced the new series in a magnificent launch event in California, US. The iphone 8 is priced at $ 699 & iPhone 8 is priced at $ 799 (Rs. 45 thousand & Rs. 51 thousand respectively). Company also showed a glimpse of iPhone X. The phone with face detection unlock feature, iPhone X has been priced at an initial price of $ 999 (Rs. 65 thousand). It’s the first instance since the launch of the company when Apple has launched three iPhone models together. Let’s explore more about newly launched models & their innovative features –

iPhone X features –

• The phone featured with face detection unlocking will enable users to unlock the phone with the detection of face. The device will be highly secured and will support Apple-pay for digital transactions. The device can also detect face even in dark.
• iPhone X will be available in two storage variants of 64 GB & 256 GB. The pre booking will start from 27th October 2017 & will be available in stores from 3rd November onward.
• The company has executed most aggressive marketing & distribution plan and from day one phone will be available in stores located in sixty countries of Apple network.

The first of its kind wireless charging –

• iPhone 8 will be first device of Apple with dual camera & A11 chip.
• The eighth generation enabled handsets will be supported by AR (Augmented Reality) which will enable users to have real time tracking of objects.
• The both variants can be charged wirelessly. These eighth generation handsets will have two hours more battery backup than the seventh generation handsets.
• The company asserts best camera quality in the world for video & photographs with twelve megapixels camera.
• With this new series, high quality photos can be clicked even in low light conditions. There has been many improvements done in portrait mode to have a detailed selfie.
• iPhone 8 will be available in three colours options – Silver, Space Grey & New Gold. The device is manufactured with 7000 series aluminum.
• The phone can be pre ordered from 15th September & official sale with start from 22nd September.

Apple TV –

CEO Mr. Cook also launched Apple TV 4K. The orders for Apple TV can be booked from 15th September & will be available in the market from 22nd September. The 32 inch 4K TV will be priced at $ 179 64 GB will be at $ 199. Eddy Cue, Sr. Vice President of Apple INC described more featured of Apple TV. The TV will be featured with Live TV support & news TV. The company is also working with Hollywood studios and streaming services like Netflix to bring sharper resolution content.